Property is selling fast

Property is selling fast

Newly-marketed properties are being snapped up fast, with Rightmove reporting that 22% of deals are agreed within the first week of being listed.

This is more than double what was seen at the same time in 2019 and reflects the continued large disparity between supply and demand in the market.

Over 60% of agents in the latest Dataloft subscriber poll reported that properties were selling, on average, after 4 viewings or less.

With momentum in the market high, close to 2 in every 5 properties (39%) are selling at over the asking price (NAEA). Source: Dataloft Inform, Rightmove, NAEA


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Buying a home can feel easier when you know your budget, priorities and next steps. With mortgage costs still influencing decisions, preparation is one of the biggest advantages buyers have.

April is a good time for buyers to focus on readiness rather than guesswork. In a market where choice has improved but confidence remains mixed, being organised can make all the difference when the right home comes along.

More homes are competing for buyer attention, so sellers need more than a hopeful asking price. A smart launch, realistic valuation and strong presentation can help attract serious interest.

There's no getting around the fact that April has been an unusual month to try to read the property market. The ripple effects of the conflict in the Middle East — higher energy prices, inflation concerns, rising mortgage rates — have introduced a level of uncertainty that nobody was anticipating at the start of the year.